We’ve all heard or used the catchphrase, “But wait there’s more!” never knowing the man who started it all. Ron Popeil is an American inventor and marketing personality, probably best known for his appearances in infomercials and his direct response marketing company Ronco.
Coming from a family lineage of inventors, Popeil started his career selling his father’s kitchen gadgets before branching out on his own in 1964, when he became a direct competitor to his father Samuel in the same retail stores.
He is best known for his gadgets such as the Chop-O-Matic, the Electric Pasta Maker, Beef Jerkey Machine, and the Showtime Rotisserie & BBQ. Upon his retirement in 2005, he sold Ronco for $55 million, while still staying on as an inventor and spokesman.
Popeil’s success in marketing and infomercials has led to many pop culture appearances on shows like Sex and the City, X-Files, and even King of the Hill. He has been referred to as one of the Top 25 People Who Have Changed the Way We Think About Food.
This is the ninth part of our 14-part series on the Top Salespeople of All Time. Are you afraid you’re going to miss an update? Subscribe to our mailing list to receive a weekly update from Curta Precision Recruitment.
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